It’s A WildLife
Brand creation for the retail sector
Brand Creation | Asset design
It’s A Wildlife was created to rubber stamp Form Advertising’s credentials and to prove that they could build a successful brand within the retail sector. Their blend of real life humour in an animal environment has proved to be an appealing proposition for licensors throughout Europe. By giving their characters a short biography to make them a tangible person Form Advertising were able to set the tone within the product artwork and then to the labelling. This enabled a brand creation that spoke to the target audience in a tone that suited the age range and one to which they could relate. The result was a brand that had the flexibility to appeal to a much wider demographic and also translate it to work effectively in multiple countries .
A little more about It’s A WildLife
Since It’s A WildLife launched in Q3 2015 it has shown amazing growth, with licensed products being sold throughout Europe. Form Advertising’s range of Onesies was a 2015 Christmas best seller within the Asda stores and their range of lunch bags outsold Disney’s Frozen lunch bag over a like for like period.
The strength of the brand recognised within the industry and it was nominated for a Licensing Award in 2016 alongside the Andy Warhol Foundation and the V&A Museum. The brand continues to stretch it’s legs throughout the coming years with licensing deals held with manufacturers until late 2017. A host of new products are in production and will be available in major retailers such as Tesco, Asda, and Carrefour.
WE ARE A FULL SERVICE CREATIVE AGENCY WITH A WHOLE HOST OF VERY HAPPY CLIENTS.
At our creative agency, we believe not only in producing the very highest standards of creative work but also in building lasting relationships. How do we build relationships with our clients you may ask? Well it’s as simple as providing them with the service that they need whenever they need it! No magic formula, just being available to listen (and we do actually listen) and to come up with effective solutions and designs that exceed expectations each and every time.
Our studio has built a reputation of excellence and for getting straight to the point. You deal with the people who deliver your results directly, no big name smoke screens or lead creative directors who only appear at big pitches. We are one big happy design studio with a lot of very happy clients. We may be smaller than your average London creative agency, but boy do we pack a punch and we don’t have those London overheads either – another reason why our clients tend to smile a lot.
What more can one ask for in a design firm?
Senior Vice President, Corporate Communications at Interactive Data Corporation
I couldn’t recommend them more.
Marketing Director at ActivTrades PLC
A valuable and reliable partner to our business
CEO at ActivTrades
Inspirational design work which would enhance any company’s image
Through their vision and knowledge of the clients product, Ben and his team have never let me down on any creative brief I have given him.
Ben's account management skills are also second to none and over the years he has ensured that my needs have been attended to.
I would highly recommend Form Advertising to any marketing person who is looking for inspirational design work which would enhance their company's image.
Partner at Searchlight Media
Very creative with great ideas for expressing complex messages.
CTO at Drivetribe
Form “understand” and produce fantastic results every time.
Sales Manager at Infront AS
Ben and his team have an uncanny knack of understanding what you’re after
Marketers don't have time nor budget now to spend days briefing and rebriefing because an agency can't get it right but Ben and his team have an uncanny knack of understanding what you're after and delivering it.
Do give Ben and his team a go. They don't disappoint you.
Marketing Specialist & Lecturer
A quantifiable increase in brand recognition and positive brand identity.
Channel Marketing Specialist, Learn To Trade
One of the most client-responsive and responsible firms I have worked with over my 25-year career in and around the capital markets industry.
Strategic Financial Communications and Public Relations Executive
Produce innovative concepts, coupled with quick turn-arounds.
We enjoy working with Ben and Dave, who take time to understand the business and the brief, take on-board feedback and produce innovative concepts, coupled with quick turn-arounds.
PR & Marketing Executive - Sucden Financial
They instantly impressed us with their pitch which creatively outshone other agencies.
Senior Marketing Executive, Close Wealth Management Group
Have consistently delivered high quality artwork
Head of Marketing, Victor Chandler
The standard of work they produce is 1st class
CEO, Wired Productions
They created the brand through to now where we’re growing and expanding rapidly.
Thanks to the great team at Form Advertising and their ability to deliver on quality, time and budget.
We have more than doubled our brand impressions and blog views in the past 6 months thanks to their visuals.
Their interpretation and execution of that brief will undoubtedly produce a set of interesting choices beyond my initial expectations
Global Head of Commercial Strategy at BISAM, Principal at ESA Marketing
A totally new look and feel right across all our marketing materials and website that has absolutely put us on the map in the video games world.
CEO at Catalis