Credit Benchmark
Credit Benchmark
Credit Benchmark
Credit Benchmark

Credit Benchmark approached Form to create a fresh new brand for their Global Financial Credit Measuring venture.  Aiming to promote a new approach to global credit rating from a European perspective, it was imperative that the brand remained friendly whilst maintaining a TechFin edge.  The chosen identity uses a unique icon shape aimed to enforce the new approach that the company have taken.  Associated collateral uses a very minimalist edge to quickly convey messaging with clever imagery.

Credit Benchmark

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